Category: Portfolio

The St Thomas’ Art & Craft Show has been around for more than 40 years, taking place annually over two huge days in October. The show is put together by dedicated St Thomas Catholic Primary School parent volunteers and has something for everyone in the Willoughby community: from the curated selection of artworks to gourmet food, market stalls for early Christmas shopping and a great variety of entertainment. For the kids, there’s games, rides, craft and more to explore, as well as novelty stalls and treats. After an opening night party for parents, it’s two full days of fun just […]

Professional Assistance for Living publishes a quarterly newsletter to clients and therapists with an interesting mix of articles, advice, product news and promotions. Articulate This plans, researches and writes the content, designs the EDM and coordinates distribution. Reports provided at the end of each campaign track key audience engagement indicators, including readership and conversions.

Puddles Aquatics was launched in 2017. It’s a specialised swim instructor course and swimming program for kids with special needs. Puddles aimed to help upskill kids in their swimming ability and water confidence in a safe and supportive environment, with the end goal of having them re-join mainstream learn to swim classes.  Articulate This provided comprehensive marketing support, from branding development, marketing collateral, course documentation, grant applications, PR and social media management.

St Peter’s Girls’ School had recently launched a new tagline, Challenge Your Thinking, so needed a creative approach for their new prospectus. The catch? From concept to delivery, we had limited time – including the Christmas/New Year break. The direction for the piece came from a simple statement – the power of why – and how the school puts its tagline into action. This was a challenging yet very rewarding project. Together with West Creative and Openbook Howden, we truly challenged our own thinking and developed an innovative document. Featuring a die-cut cover, the brochure is a mix of offset-printed full colour […]